IT'S NOT ABOUT LOOKING GOOD.IT'S ABOUT LOOKING LIKE NO ONE ELSE.
Visual mediocrity is the new standard. Looking 'fine' is a polite way of being invisible. My work starts where the templates end — making the choices that make your brand unmistakable.
BRANDING & GRAPHIC DESIGN
Selected work
5 / 5
Through Obstacles to the Stars
Book design, Illustration, Art direction
Cirka
Naming, Visual identity
La Sofa
Visual identity, Art direction
GRAFIKASANA
Illustration, Graphic design
tančíto
Visual identity, Graphic design
What I do
- 01
Visual identity
- 02
Brand strategy
- 03
Brand architecture
- 04
Graphic design
- 05
Art direction
- 06
Lectures & training
About
What I do isn't decoration; it's decision-making. My work is about finding the intent, and that one bold idea that makes it unmistakably itself at any scale.
Lectures on branding — Women Changing the World Awards, Women Defining AI.
More about me →BOLD. INTENTIONAL. UNFORGETTABLE.
Design is about the courage to stand out. Branding is an instinct — not to fit in, but to stand apart as a visual anchor in a crowded world.
“Her work isn't just visually flawless — it's emotionally strong and authentic.”
“She helps clients understand that good design isn't a question of aesthetics — it's a core part of a brand's credibility.”
— Lenka Šťastná, Global Ambassador for Equal Pay & Women's Empowerment
“She drilled down through the layers of my mind, pushed back on me hard, and more than once my emotions boiled over. And I was paying her for it. God, how grateful I am today.”
— Petr Štěpánek, producer, publisher
hello@jitkahruzova.com
Email is the fastest way. I reply within two working days. A short brief, deadline, and rough budget speed things up on both sides.